Wow, that is awful. If you're going to run a bluff at least do it on an earlier street where you have enough chips for fold equity. I mean, was this guy just calling to try and hit an Ace and when that failed he decided he'd bluff at it???
edit: Granted it would've worked on the nits like @BGinGA but not on a station like me!
It’s arguably a great bluff when you consider the efficiency. You block my AK for value, and clearly I have some hands that are light and will fold. QQ is pretty strong, only one over card, and even that would have gotten folds from half the players and me every now and then.