yes we saw this too. final labels will be without this mistake
I think the chips are great in general. My probably too late to be considered thoughts are:
Monte Carlo is soooo overdone. I understand there’s mass appeal and a proven theme but please consider *anything* else? Noir also done but done less. There’s already Royal Card Room China Clays. Why compete more than you have to? You can be all original or even borrow from less often used stuff.
In the space you’re playing in these themes aren’t overdone:
mob themes (tangiers), tribal casino themes, 20s speakeasy themes, country club themes (dunes), nautical (like faro dunes,
RPC, etc), fishing (like roros card room, jacks fishing and musky jacks), Egypt (pharaohs, pyramid casino, Luxor), cigars/cuba/havana, liquor/agriculture (rancho agave).
I understand the appeal of universal appeal but weigh that with standing out vs the other Monte Carlo, Noir, Royal chips. I’ll further add that when people see your chips and want to go buy them for themselves you want them to find you and only you and not a bunch of similar but slightly different competitors.
I think the $1k doesn’t have enough yellow showing through.
Consider 6 groups like your logo inspo:
My 2c because you asked…
Best of luck.
—Diz