I wanted to share my success story instead of typing bits of it over and over in multiple threads 
I've been hosting regularly since the poker boom started in the early 00s. It started with my core group of friends from high school, but there are only 5 of us. Obviously a player pool this size isn't enough, so I started recruiting poker enthusiasts from bar tourneys, the internet, etc.. Most people were cool, but there were a couple of bad apples and I started losing my core players.
When I restarted my game post COVID I didn't want to "always be recruiting," so I focused on my existing groups of friends that don't gamble/play poker much. The results - SUCCESS! I now have a player pool of about 15 players that will return every couple of months, and my table is usually full or at 80%!
Note that I host 6 player CASH games. Way back we started with tournaments, but I don't want anyone busting out early because the point is to get together and play ALL night. Tourneys will work fine I'm sure, maybe even better, but a lot of the examples I talk about are based on cash games.
Here are the things that worked for me.
The Invitation
Hold'em Image credit: https://www.pokerchipforum.com/resources/abby99s-mixed-game-cards.45/
Create an invitation that will resonate with your friends and communicate KEY info about the game. Mine is like a fancy restaurant's dinner menu. It's SOOOO good they don't need pictures or fluff...just black font on a white background. Here are the key points I communicate:
Player Curation
For long term success, make it comfortable for your different groups of friends to get to know each other.
Communications
These are all individual text messages, not messages to the entire group.
Stakes & Sustainability
Everyone must be comfortable with the stakes. Think long term, and make sure they're reasonable enough so buddy doesn't blow his wad the first night and never return.
Poll your players individually to see what stakes they're comfortable with. My group of school friends ranged from nightly wins/losses of $20 to $250, and we settled on about $40, the median. The first few games, people brought $40, but they were designed so they'd win/lose about $20 over the night. $20 has been a sweet spot for years - it's a good place to start.
Since starting the game has evolved. We've done fixed limit, no limit, pot limit, spread limit (which is mostly played), and added pineapple variants, Omaha, and (rarely) stud into the mix.
Hope this helps your game.

I've been hosting regularly since the poker boom started in the early 00s. It started with my core group of friends from high school, but there are only 5 of us. Obviously a player pool this size isn't enough, so I started recruiting poker enthusiasts from bar tourneys, the internet, etc.. Most people were cool, but there were a couple of bad apples and I started losing my core players.
When I restarted my game post COVID I didn't want to "always be recruiting," so I focused on my existing groups of friends that don't gamble/play poker much. The results - SUCCESS! I now have a player pool of about 15 players that will return every couple of months, and my table is usually full or at 80%!
Note that I host 6 player CASH games. Way back we started with tournaments, but I don't want anyone busting out early because the point is to get together and play ALL night. Tourneys will work fine I'm sure, maybe even better, but a lot of the examples I talk about are based on cash games.
Here are the things that worked for me.
The Invitation
Hold'em Image credit: https://www.pokerchipforum.com/resources/abby99s-mixed-game-cards.45/
Create an invitation that will resonate with your friends and communicate KEY info about the game. Mine is like a fancy restaurant's dinner menu. It's SOOOO good they don't need pictures or fluff...just black font on a white background. Here are the key points I communicate:
- A feature drink and snack. Switch these up each game for variety. When people ask "what can I bring" I say nothing and mention what else is available in my bar. People still bring a bottle, beer, and/or snacks once in a while.
- Buy in, stakes, and expect wins/losses for the night. A no limit example would be: "Buy in for an amount between $10 and $40, bring 3 buy-ins for the night, and expect to win/lose 1 or 2 of your buy-ins."
- Betting structure. It's a hard sell for poker players and maybe even a hard sell for non-poker players that see all in shoves on TV, but I started with FIXED LIMIT. Not needing to think about bet sizing, or tough decisions makes it a lot easier and more social.
- Game with high-level instructions. As much as I'd like to play dealer's choice with some old school spread limit Chicago High, make it Texas Hold'em. To non poker players Hold'em = Poker, and it's easy for them to pick up.
- The cool poker stuff you have - table, chips, cards, etc..
Player Curation
For long term success, make it comfortable for your different groups of friends to get to know each other.
- Curate each game by prioritizing a group of friends that know each other first. I have 3 groups: school, work, and neighbors.
- As you're starting out, it's best if there's always a couple of people from each group that know each other. When I first expanded my player pool it was two of my neighbors with my school friends, then I did 2 neighbors with my work friends, etc...
- As players from multiple groups start getting to know each other, your groups will evolve and become something like 2 neighbors and 2 work guys that have played together before.
- Rotate different groups each game to keep them all engaged.
Communications
These are all individual text messages, not messages to the entire group.
- 3 weeks out, I send the invitation to "group a," and follow up within the first week to communicate who's confirmed.
- 2 weeks out if there are still seats available, I send out the invitation to "group b" and communicate who's coming (e.g. "my neighbors you've played with before").
- 1 week out I follow up with all players "You still good for Saturday?" If anyone isn't, I reach out to wait list players, group c players, or a friend of a committed player that they'll vouch for.
Stakes & Sustainability
Everyone must be comfortable with the stakes. Think long term, and make sure they're reasonable enough so buddy doesn't blow his wad the first night and never return.
Poll your players individually to see what stakes they're comfortable with. My group of school friends ranged from nightly wins/losses of $20 to $250, and we settled on about $40, the median. The first few games, people brought $40, but they were designed so they'd win/lose about $20 over the night. $20 has been a sweet spot for years - it's a good place to start.
Since starting the game has evolved. We've done fixed limit, no limit, pot limit, spread limit (which is mostly played), and added pineapple variants, Omaha, and (rarely) stud into the mix.
Hope this helps your game.
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