Cameo - company / platform that’s basically a middle man for telegrams done by (generally) famous people. They put up their ad and prices/terms, and you pay them and can let them know what to say - is my general understanding. My buddy just got one from his sister for a quarantine birthday present from Kevin from The Office and it was pretty awesome.Whoa! How'd you snag this man!?
Yeah, that seems like it's Cameo. "Celebs" selling themselves out for "x amount" to send a personalized message. I don't get the appeal, one of my buddies had one from Negranue sent to him for his b-day and they always come across as scripted, forced and insincere. But hey, spend your money however you want.